Seoul Character Fair 2008

The character business that brings added value.

July, 2008. Coex in Seoul.


As I entered, I saw the PUCCA booth.

I think this is one of the biggest booths for this fair.

A bag with an attached cat's head.

These are German characters. Something stylish.

From A to Z alphabet characters. A Hong Kong company.

Kerokeroppi character. This is one of the most visited booth.

I feel a kind of fear for this kid's buying power again! Kids,

you are the most important customer to us :-)

A rice character. It says, "We love rice!"

A Domo gun.

When I see a Japanese character, I don't know where they came from.

Nexon (an Online game company)'s kart rider character. I think Nexon should better go to the character business than a game;;

Um, I feel comfortable.
I like carrots. -)

A busy day for a Pororo character.

Dogs (name:sanggeun) that show on TV go to the character business.

Sometimes I am surprised by the korean's selling mind.

Hello Sponge Bob!

The portal site of DAUM's cafe.

(The cafe is a service name for the community service in Daum.)

But this time they are actually selling coffee for that.

What if they go to coffee franchise like Starbucks or Coffee Bean?

We do not know but they might already planning for that:-)

KTX(Korean High-Speed Rail) character.

Public enterprise brings cute character like this open mind.

Character that is made with carton.

The characters from students.

If we see three circles, they remind us of Mickey Mouse.

Winnie the Pooh's age is over 80 and Hello Kitty has more than 50,000 franchise goods.

I realize the power of characters that manages thoroughness.

This business goes to the generations.

Do you know other businesses like this?