Retailer in Korea. The best selling day...it's different.

When is the best day to open a customer's wallet?

Big holidays peak? Departments sales festival? Christmas? Or Valentine's?

The answer is the difference by retail business condition.

◆ Department sales festival bring the customers to open their wallets.

Lotte Department Store makes the best selling records during a sales festival.
The best selling days are the winter sales season, from the 28th of November until 7th of December.

During a sales festival the department stores sell around 53M (USD) per day.

◆ The best selling days in outlets are the big holidays.

E-mart makes a big scream on big holidays.

The no. 1 selling day is two days before Chuseok (or the Harvest [Moon] Festival).

No. 2 is the day before New Year's Day.

E-mart says the best selling days range on the big holidays.

Monthly sales are also different by department.

September is the best selling month with Chuseok (the Harvest [Moon] Festival).

But departments in November have the sales festival.

◆ ○○ Days which are the best for convenience stores.

GS25 says the best selling day is the White Day (14th of March).

No. 2 is the 11th of November on Pepero Day.

Pepero Day is an observance in South Korea similar to Valentine's Day.

It is named after the Korean snack Pepero and held on November 11 since the date "11/11" resembles four sticks of Pepero.

Valentine's day records the no. 5 sales.

GS25 say convenience stores have strong advertisements on DAY marketing.

◆ Online-malls are sensitive on the weather.

G-market, an online mall, makes the best record on the 18th and 19th of November.

The day starts the coldness in this year.

G-market says the customers stay on the inside and orders a heating apparatus.

Offline shops have higher sales on weekends.

But on-line shops have higher sales from Monday to Wednesday.

Because the customer wants to use the products on weekends.

(FYI: When you order from online shops in Korea, they deliver within 2-3 days to cover nation wide sales.)

In the Philippines, sales peak before the start of holidays such as Christmas.

Sales also go up before the opening of classes in May.

May sales are high because of the needs of school children as well as the start of the rainy season.