Top 5 IT issues in Korea

I always try to adopt new knowledge and technology in my field.

Today, IT is very powerful to cover other businesses. Even retail.
This year in Korea, IT has severe change.

Personally, I want to show below the top 5 issues.

1. Become smart phone time.

Third mobile technologies bring to us smart phones.




2. Bloggers who produce the contents are active.


Dotcome collapse that represents web 1.0Bloggers become the core of the web

with viral marketing.

Viral marketing and viral advertising refer to marketing techniques that use pre-existing social networks to produce increases in brand awareness or to achieve other marketing objectives (such as product sales) through self-replicating viral processes, analogous to the spread of pathological and computer viruses. It can be word-of-mouth delivered or enhanced by the network effects of the Internet.[1]

Viral marketing is a marketing phenomenon that facilitates and encourages people to pass along a marketing message voluntarily.[2] Viral promotions may take the form of video clips, interactive Flash games, advergames, ebooks, brandable software, images, or even text messages. The basic form of viral marketing is not infinitely sustainable.

It is claimed that a customer tells an average of three people about a product or service they like, and eleven people about a product or service which they did not like.[3] Viral marketing is based on this natural human behavior.

The goal of marketers interested in creating successful viral marketing programs is to identify individuals with high Social Networking Potential (SNP) and create Viral Messages that appeal to this segment of the population and have a high probability of being passed along.

The term "viral marketing" is also sometimes used pejoratively to refer to stealth marketing campaigns[4]—the use of varied kinds of astroturfing both online and offline [5] to create the impression of spontaneous word of mouth enthusiasm.

http://en.wikipedia.org/wiki/Viral_marketing

3. Digital times, culture technology rise to the core code.

Culture and technology look like hard to coexist.But for the quality of life, culture meet technology. Analog culture products have to be change the way to produce in digital way.

4. Eco-design, Eco-friendly, Green IT, Marketing.

Think of the environment before it is too late.

ECO DESIGN GOODS - Vacavaliente (brave cow)
The New York Museum of Modern Art (MOMA)

5. Opencast service in Naver

Korea's no.1 portal site. Naver. They start a new opencast service.

Naver's service is very powerful and lead to other portal site.
Just like Yahoo's answer service is from Naver.